Charity Through Fundraising
Saved in: charity clubArticle by Charity Worker
Many Australian charities are supported through various kinds of fundraising events. The school lamington drive or selling chocolates door-to-door are well known in most communities. Many childrens charities could not exist without this generous support from the community; however, people do get tired of the same fundraising event over and over.
Why not make the next fundraising event a little different? In these days of computer technology, an online store for your chosen charity would be appropriate. It not only saves a great deal of time, but is relatively easy to set up.
Cottage by the Sea is a community charity fundraising service caring for Australian children and families in need. We are one of the oldest Australian charities operating since 1890 and provide short term relief care in a seaside holiday environment to children and families in need.
Independent children’s charities, like ours, rely heavily on community support and charity donations to provide a service to approximately 900 children every year. There is no other organisation of its kind that provides all year round relief care in Victoria. Supporting Australian charities, through donations, is incredibly important to seeing services like this continue.
Not everyone likes to be asked to buy something when they answer that ring on their front door bell. But nearly everyone likes to spend time on their computer and many people have become used to shopping this way. If your fundraising includes things to buy that are practical and useful, then many more people are likely to buy from you and support your charity.
You can make the product something that is personal to each person. For instance, you could offer photo mugs that they will upload their own photo for. This gives supporters a chance to buy something that is unique to them alone. Such a mug will make a beautiful gift for family members, so it is useful too. It will meet a need for a gift in a way that is easy and fun.
If you added other things such as key rings, calendars, photo books, mouse pads and T-shirts you would get a great many more buyers. People would buy because those are things they need anyway. So really you are fulfilling a need in the community as well as helping out a charity something that will make any fund-raising event successful.
Once your fund-raising event has an online presence it is possible to attract a great many more donors than you could do locally. People all over Australia would be able to find your website and buy goods from your online store.
Charity Worker is a Social worker working in the field for 15 years and has taken up the children’s cause.
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